ABOUT FATOU
I know what it feels like
to figure out money
completely on your own.
My background is in finance. My calling is helping people — at every income level — take real control of their financial lives.
MY STORY
I grew up in Senegal and knew from a young age that I wanted to study business. When I was 15, I moved away from my parents to attend a business high school in another city — living with cousins, managing my own day-to-day life for the first time. That experience taught me independence early. It also taught me that when you have to figure things out for yourself, you get resourceful fast.
I went on to earn a full scholarship to business college, then built a career at a CPA firm before making the decision to move to the United States. And that’s when things got complicated — in the best possible way.
I had a business degree. I had years of finance experience. And navigating the American financial system — student loans, credit scores, the whole process — still overwhelmed me. If someone with my background felt that way, I kept asking myself: what is the average person going through?
That question never left me. It’s the reason I started coaching.
“If I — with a finance background and an MBA — found it overwhelming to figure out, I knew there had to be so many people out there who needed someone genuinely in their corner.”
Today I work full-time as a Controller overseeing $1B healthcare plan, managing a team and advising on financial strategy at the highest level. And alongside that, I coach people who feel stuck — whether they’re just starting out, building momentum, or earning well but still feeling behind.
I’m not here to judge how you got here. I’m here to help you figure out where you want to go — and build the plan to get there. Together.
The experience behind the coaching
You’re working with someone who knows finance — and real life.
15+
Years in finance and accounting experiences
$1B
Healthcare plan currently under management
MBA
Accounting & Finance, University of Dayton
MY PHILOSOPHY
Financial health is for everyone — not just high earners.
I started this business because I believe access to real financial guidance shouldn’t depend on how much you already make. Whether you’re working to build your first real budget, trying to make a dent in debt, or wondering why a great salary still doesn’t feel like enough — you deserve support built for you specifically.
I’m warm, but I’m also direct. I’ll tell you the truth about what I see in your finances — and I’ll never make you feel bad about it. Everyone has gaps. The goal is simply to close them, one step at a time.
Most of my clients come in feeling some version of overwhelmed or embarrassed. They leave our first session feeling something closer to relief. Because once you see the full picture clearly, with someone next to you, it almost never feels as impossible as it did in your head.
“I am an engineer who has been living paycheck to paycheck even with a very good salary. After working with Fatou, she helped me manage better my income. She walked me through the process, which was easy to follow. After reviewing my expense, we were able to find additional money that I was wasting and used it to build my emergency fund. I am still a work in process, as next steps are to invest and save for down payment for my first home” Ava
Ready to take the first step?
Let’s start with a conversation — just 20 minutes. Book your free call and we’ll talk through where you are and whether working together makes sense for you.